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> Use this file to discover available pages before exploring further.
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# Follower Analysis

#### Boost Your Sales by Connecting with the Audience of Instagram Accounts in Your Niche or Competitors

##### What is Follower Analysis and what is it for?

Mailerfind's Follower Analysis is a powerful feature that allows you to extract data from public profiles of followers of any Instagram account. Its main purpose is to give you a competitive edge by helping you identify and connect with potential customers who are already interested in your market niche, based on the followers of any Instagram account—whether it's your competitors or others in your industry.

With the information gathered through the analysis, you can:

* **Identify and attract potential customers:** Reach users already showing interest in similar niches by following relevant accounts.
* **Expand your marketing reach:** Discover new user profiles that may not know your brand but are aligned with your market.
* **Get contact data for multichannel strategies:** Access emails, phone numbers, and websites (if publicly available) for personalized outreach.
* **Build custom audiences for advertising:** Use the extracted data to segment and target Meta Ads campaigns directly to these users.

**Example:** If you have an online pet store and your competitor has an active follower base, analyzing their followers with Mailerfind lets you find thousands of potential customers already interested in pet products. You can then create a custom audience on Meta Ads or contact them via email with a lead magnet or valuable offer.

##### How to perform a Follower Analysis in Mailerfind?

1. From the home panel, click **New** under “Summary.”

![](https://storage.crisp.chat/users/helpdesk/website/-/7/9/0/d/790d24eabe0d6400/image_1xfh9p4.png)
2. Select **Followers** in the account analyzer.

![](https://storage.crisp.chat/users/helpdesk/website/-/7/9/0/d/790d24eabe0d6400/image_ptgahd.png)
3. Type the username you want to analyze, wait for suggestions, and select it.

![](https://storage.crisp.chat/users/helpdesk/website/-/7/9/0/d/790d24eabe0d6400/image_1qtqkvs.png)
4. Click **Start**, and your analysis will begin.

![](https://storage.crisp.chat/users/helpdesk/website/-/7/9/0/d/790d24eabe0d6400/image_1h461rd.png)
5. Once finished, you can [export](https://help.mailerfind.com/en/article/how-to-export-leads-obtained-in-mailerfind-tpz8cc/) the data.

If you have questions after reading, contact us at [support@mailerfind.com](mailto:support@mailerfind.com).